DCI Group’s CEO, Doug Goodyear was recently quoted in Fortune Magazine’s April 28, 2009 article, “The Business Guide to Congress.” The article focused on how to navigate the changing terrain in Washington, DC.
Lobbyists are pressing their clients to meet early and often with every member of every committee they can possibly encounter. “There are times you can be a turtle and pull in and hope the shell protects you,” says Doug Goodyear, chief executive officer of the DCI Group, a Washington lobbying firm. “This isn’t that time. Business leaders create jobs. That’s a story that needs to be told.”
It’s also important to remember that just because you may not be in the spotlight now, you won’t be next year. While Wall Street is on the hot seat, last summer it was Big Oil’s turn. Goodyear likens Washington’s focus to a searchlight that stops for an intense moment and then moves on. “When the light is off you, you really need to be preparing for the next time it focuses on you.”